Mariah Idrissi made a significant impact on the fashion industry by challenging traditional beauty standards and promoting diversity and inclusivity. She gained widespread recognition in 2015 when she became the first hijab-wearing model to be featured in an H&M campaign. This groundbreaking moment marked a shift in the industry, emphasizing the importance of representing people from various backgrounds.
Idrissi’s presence in the fashion world showcased that modest fashion could be both stylish and mainstream. Her advocacy for diversity opened doors for models of different ethnicities, religious backgrounds, and body types. As a result, fashion brands began to prioritize inclusivity in their advertising and runway shows.
Her success also inspired the development of modest fashion lines and encouraged designers to create clothing that catered to a wider range of customers. In this way, Mariah Idrissi played a pivotal role in reshaping the fashion industry, making it more inclusive and reflective of the diverse world we live in.