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Integrated Media Technology Limited (IMTE) announced the signing of a subscription agreement for a 60% equity stake in World Integrated Supply Ecosystem (WISE), a Malaysian company engaged in the provision of halal certification to qualified businesses/operations, the establishment of halal product supply chains, and the sale of halal products.
WISE’s business is to push halal certification to the forefront of food safety in the food industry. Halal is a method of raising, preparing, and delivering food that adheres to cleanliness. WISE will provide certification in collaboration with JAKIM, a Malaysian government agency tasked with conducting and managing the Halal certification procedure. WISE is working to be appointed as an accredited certification organization by JAKIM Malaysia to undertake the auditing process and certify the product application. WISE will also collaborate with other JAKIM-accredited certification bodies throughout the world to expand their reach into global markets.
WISE’s other goal is to develop the halal ecosystem by promoting the worldwide supply chain of halal products through cooperation and engagement with international halal organizations, the consumer community, and manufacturing bodies. WISE will be able to advertise their products through a supply chain network and trading platform, both offline and online, by collaborating with halal product manufacturers.
“We are very excited to work with WISE and its management team to build a halal ecosystem,” Xiaodong Zhang, IMTE CEO, said. “Although this is not IMTE’s traditional technology investment, we see many applications in bringing this ecosystem to the new digital economy from traceability, anti-counterfeiting technology, application of Blockchain and automation.”
