Diana founded her first company at the age of 17, determined to help her family overcome poverty while navigating the Asian financial crisis. After growing up in a family of company entrepreneurs, she finally desired to be an entrepreneur. Diana’s story began when she was 17 years old, when her late father’s company failed badly due to the Asian financial crisis, and she vowed to help her family get out of debt. Her experience in the health and commodities businesses led her to go all-in on her current venture, OneAgrix.
She has experience working on multibillion-dollar agrifood, hard commodities, and infrastructure projects, as well as large-scale bid initiatives. This gave her experience with cross-border business, including payment, laws, and logistics. She is a dealmaker who understands the importance of timing in physical commodities trading and negotiates agreements directly with decision makers, mine owners, and operators, bypassing intermediaries. She was the youngest Youth Chairperson for SPBWA (Singapore Professional and Business Women Association) (2008), and she was recognized by Singapore’s minister in a speech at the Istana presidential palace as a young entrepreneur who demonstrated “Community excellence.” She has also appeared in “Wonder Women” and “Next Big Thing” business stories in major newspapers and periodicals.
Diana is a worldwide commerce, geoeconomics, and technology expert, with a focus on Agri-food and Halal food supply-chain, food security, and food safety challenges. She is a well-known speaker who is routinely invited to conferences and think tanks throughout the world, where she meets hundreds of world leaders from more than 70 countries representing industry, government, academia, and civil society.
Diana is a co-founder of OneAgrix, a business-to-business e-commerce platform for halal ingredients and culinary products. She is a seasoned entrepreneur with over a decade of experience establishing, executing, and scaling businesses. OneAgrix distinguishes itself from the competition by offering services such as blockchain-based traceability and certification consensus check.