Turkish TV series- A new revenue source for Turkey?

Turkish drama tourism is a new opportunity for Turkey. TV series and movies shot in Turkey’s picturesque locations are attracting huge numbers of tourists that are looking to live the atmosphere of the places portrayed on TV and cinema screen across the Middle East.

In the efforts to use the country’s natural beauty as well as the historical backdrop, Turkey is looking to maximize on the trend and drastically increase the number of tourists that visit every year.

Turkish dramas run thousands of hours to 102 countries. Thanks to its cultural richness, history and nature, Turkey has also become a platform for high-budget Hollywood productions. Turkish series are aired on online platforms, some of which can be viewed for free, such as YouTube, PuhuTV, and some to paid, such as BluTv as well Netlfix.

According to a study done by the Istanbul Economics Research on eight different countries, such as Saudi Arabia, Brazil and Australia, it is said that, participants compromising of both an audience and a non audience of Turkish series, 54% of the group responded positively to the question on whether they were likely to visit turkey for touristic purposes after the pandemic.

Some Turkish series and there locations are;

1.Little Women (Küçük Kadınlar)

The well-known series “Little Women” was filmed right next to Anadolu Hisarı, and you can visit the old streets of Istanbul by following where the series was shot.

2. Dila Hanım (Lady Dila)

Dila Hanım, which is among the most popular series in the Middle East in the recent years, was being shot in the Pozantı district of Adana. In the Belenidik village of Pozantı, the farm, where the series was shot, was transformed into the series plateau for different films. You can navigate around Pozantı and take a photo.

3. Aşk-ı Memnu (Forbidden Love)

Transformed into TV screens from Halit Ziya Uşaklıgil’s famous classic novel, the series is a popular show not only in Turkey but also in the Middle East. The mansion that was used in the series is in İstanbul, Sarıyer. The exact location can be found on Piyasa Street.

The country welcomed 51.9 million visitors in 2019, a rise of 13.7% from the previous year, made up of 86.2% foreigners and 13.8% Turkish citizens residing abroad, according to the Turkish Statistical Institute. Tourism revenues also hit $34.5 billion, in 2019, a record high.

Article written by: Halal Weekly