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The Kingdom’s Fashion Commission has redesigned the groundbreaking Fashion Futures initiative as an interactive digital platform. The inaugural event, Fashion Futures Live: Moving Towards Sustainability, Diversity and Innovation, takes place on June 17.
The event will take place simultaneously in the Kingdom and the US and would be streamed online to participants through a specially designed interactive virtual platform. It is being presented in cooperation with Fashinnovation, a global platform for sustainability, innovation and entrepreneurship in fashion.
The organizers of Fashion Futures say that the aim is “to bring together fashion’s most inspiring leaders, digital distributors and design mavericks for unprecedented conversations surrounding innovation and sustainability.”
The event consists of appearances by notable international speakers, that include: Susan Rockefeller, the president and trustee of Oceana, a non-profit marine-conservation foundation; Rebecca Minkoff, a fashion designer and author of “Fearless: The New Rules for Unlocking Creativity, Courage, and Success;” Oskar Metsavaht, an environmental activist and founder of fashion brand Osklen; Helen Aboah, the CEO of luxury lifestyle brand Urban Zen; and Abrima Erwiah, co-founder of Studio One Eighty Nine, a social enterprise that promotes and curates African fashion.
The discussions will cover topics such as diversity, sustainable-development goals, entrepreneurship and innovation in the fashion industry. The discussion is to be moderated by Fashinnovation co-founder Jordana Guimaraes from New York City, and Taghrid Alhowish, a TV presenter and producer from Dubai.
In addition to broadcasting talks and discussions, the Fashion Futures platform will also offer training courses and workshops, with the aim of providing a fertile environment for the exchange of knowledge, innovation and ideas. Another live event is scheduled to take place in December in Riyadh.
The Fashion Commission is one of 11 Saudi cultural bodies established in February last year by the Ministry of Culture to oversee the development and success of cultural sub-sectors. With the Fashion Futures initiative, the commission aims to lead the way in achieving a more globally sustainable fashion sector, in addition to developing the local fashion industry.
